Case Study 04

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Breaking down a destination experience

Web & Mobile

UX/UI

Web & Mobile

UX/UI

1-minute summary

TheKlub is a platform that brings active travel into a curated experience and helps users find, explore, and book trips based on activities, destinations, and experiences spanning across Europe.

I collaborated with a product designer who primarily shaped the travel platform’s core UX. I joined in with his workflows to re-design the user experience of the platform.

I introduced a design scope accounting for SEO and user-conversion on the platform
Mapped a page by page user experience
Contributed to the visual design extensions

This screen is a destination overview that users land on while browsing trips.

What this screen needed to solve?

Users would land on this screen from different entry points — activities, destinations, or search.

The goal was to give users a clear overview of the destination and what it offers without requiring scroll.

Along with this, navigation and interaction needed to be clearer and more accessible.

While the entire page was restructured, a few key decisions shaped how users interact with it.

Click on the dots to explore these decisions.

1-minute summary

TheKlub is a platform that brings active travel into a curated experience and helps users find, explore, and book trips based on activities, destinations, and experiences spanning across Europe.

I collaborated with a product designer who primarily shaped the travel platform’s core UX. I joined in with his workflows to re-design the user experience of the platform.

I introduced a design scope accounting for SEO and user-conversion on the platform
Mapped a page by page user experience
Contributed to the visual design extensions

This screen is a destination overview that users land on while browsing trips.

The Takeaway

This screen focused on balancing information density with clarity, ensuring users could understand, navigate, and act without friction.

PS: Open on the web for the web view of the design.